[Luna Buschinelli x Crunchyroll x Levi's®: Art and Anime at CCXP 2025]

Illustration of a nude woman with long, dark hair, surrounded by red flames, with a pensive expression and her hands near her face.

In a global partnership uniting fashion and pop culture, Luna Buschinelli was selected by Levi's® and Crunchyroll to create an exclusive collection of wearable art showcased during the CCXP 2025 event. Alongside Rita Wainer and Ana Strumpf, the artist transformed iconic Levi's® Trucker jackets into narrative canvases, celebrating the fusion of Brazilian creative power and the global anime phenomenon.

Bringing her established signature style in urban art, Buschinelli created three unique interventions that deeply engage with Japanese aesthetics. The custom pieces drew references from the philosophical and aesthetic complexity of works like Neon Genesis Evangelion and the noir atmosphere of Cowboy Bebop, blending the gestural strokes of the streets of São Paulo with the artist's classic visual storytelling, also inspired by Y2K (2000s) culture and video games.

The project transcended aesthetics, featuring works destined for the streaming platform's international collection and social initiatives, reaffirming fashion as a vehicle for cultural expression and community impact.

A bust of a young man with curly hair, wearing a black jacket, surrounded by orange flames, with a denim background. There's a plant next to him, and an orange lamp above him.
Presenter Nyvi Estephan wearing Luna's jacket at CCXP 2025
A grayscale illustration of a girl with ram's horns, wearing a skirt and thick socks, holding an apple, with a sword beside her and a black background with orange details.
Tribal-style graphic art featuring stylized orange lettering forming a symmetrical image of a bee or insect against a black background.
Denim jacket featuring an illustration of a female character dressed as a warrior, holding a sword, against an orange background.

Images of the projects developed (above) for three Trucker jackets, as well as a photo of Games & eSports presenter Nyvi Estephan wearing one of the jackets to host the Crunchyroll stage at the CCXP 2025 event.